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“By hatching our characters into physical trading cards, we’re pushing the boundaries of what fans can expect from the Bad Egg universe,” said Darran Garnham, Chief Egg and CEO of Toikido.
Bad Egg Co. and Toikido are teaming up with Panini America in a multi-year agreement for physical Bad Eggs trading cards.
The cards will feature characters never before seen by the Bad Egg community, as well as exclusive designs and unique collectibles.
“By hatching our characters into physical trading cards, we’re pushing the boundaries of what fans can expect from the Bad Egg universe,” said Darran Garnham, Chief Egg and CEO of Toikido.
“This partnership marks a significant step in our journey to merge physical and digital realms, offering something truly unique to our global community.”
Mark Warsop, CEO of Panini America, added: “Partnering with Toikido on the Bad Egg Co. trading cards is an exciting new chapter for Panini. We’re cracking open a new era of collectibles that embrace the innovative spirit of Bad Egg Co., creating experiences that resonate with fans in fresh and unexpected ways.
“We have been looking for unique and compelling IP in the entertainment/pop culture space and Bad Egg Co. delivers on that with it’s unique story lines and characters. This collaboration underscores Panini’s commitment to blending tradition with cutting-edge innovation.”
The initial rollout of the Bad Eggs trading cards will launch on the Panini Instant platform at www.paniniamerica.net.
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