WildBrain and Cloudco bring Strawberry Shortcake and Care Bears together for animated special

WildBrain and Cloudco Entertainment are bringing together Strawberry Shortcake and Cloudco’s Care Bears for “retro-forward” 44-minute animated pre-school special.

The working title for the special is called The Care Berry Switch and it’s being co-developed by the creative teams at both companies, with WildBrain Studios poised to lead animation production.

In The Care Berry Switch, when each wish upon the same star for a new adventure, they open a magical portal that allows them to switch places and explore one another’s worlds – with Strawberry in Care-A-Lot and Cheer Bear with The Berries in Strawberryland. Trouble soon looms as Strawberry’s foe, Purple Pie Man, and the Care Bears’ long-time nemesis, No Heart, conspire to cause chaos.

“Bringing these two much-loved and instantly recognisable brands together for the first time was an opportunity too good to miss, with their shared ethos of sweetness and friendship perfect for crossover adventures and fun,” said Steph Betts, EVP Content Creation at WildBrain.

“It’s exciting to collaborate with our colleagues at Cloudco to bring this shared vision to life and deliver something extra special to the millions of Strawberry Shortcake and Care Bears fans around the world.”

Ian Lambur, EVP Content Strategy at Cloudco, added: “It’s not often when one can deliver something that is unprecedented, fun and surprising, so it’s particularly satisfying to be able to do that here with two iconic brands at once. Both brands are inherently magical and charming in their own right, so we cannot wait to show off all the exponential wonder and fun that results when these two worlds crossover.”