Watch Next Media to develop Mr Men Little Miss animated series

French studio Watch Next Media has signed a deal with Sanrio for the TV and VOD rights to Mr Men Little Miss – and is developing a 78 x 7’ 2D animated pre-school comedy series for the brand.

Kids First, which sells all series produced by its shareholder Watch Next Meda, has global distribution rights to the new show.

“The Mr. Men Little Miss characters are universally recognisable by their simple illustrations and iconic names and are relatable to every age, culture, personality and gender,” said Philippe Alessandri, President of Watch Next Media and Kids First.

“We are excited to be bring them to life in this latest iteration of the brand.”

Silvia Figini, COO Sanrio – EMEA, India and Oceania, Mr Men – Worldwide, added: “Sanrio and Watch Next Media and Kids First have worked together on the hit TV series Hello Kitty: Super Style! and we are now excited to announce this new partnership to produce the Mr. Men Little Miss TV series, bringing the humour and values of our beloved brand into the homes of all new and existing fans.”