Endemol Shine North America teams with Hyatt Hotels for MasterChef Junior activations

Endemol Shine North America has teamed up with Hyatt Hotels Corporation for a raft of MasterChef Junior activations at its Dreams Resorts & Spas.

Activations include themed activities at the Dreams Explorer’s Club – including Mystery Box Challenges – as well as a ‘For Kids By Kids’ menu designed by MasterChef Junior season nine winner Bryson McGlynn and season eight semi-finalist Ivy Childs.

“Hyatt continues to lead the all-inclusive category by delivering meaningful experiences for guests of all ages,” said Ana Tomicevic, Vice President, Global Brands, Inclusive Collection, Hyatt.

“The introduction of MasterChef Junior programming at participating Dreams Resorts & Spas branded properties underscores our dedication to crafting unforgettable memories for guests and World of Hyatt members. With travellers seeking experiential travel with a compelling food and beverage focus, this collaboration meets guests where they are while making a lasting impact on the next generation of foodies.”

Christopher Lucero, Executive Director, Licensing at Endemol Shine North America, added: “MasterChef Junior has always been about inspiring young chefs to explore the kitchen with creativity and confidence.

“Working with Dreams Resorts & Spas allows us to bring this same spirit of discovery and fun to families on vacation, where kids can learn hands-on skills, try exciting flavours, and make memories in unforgettable locations. We’re thrilled to expand our mission of culinary empowerment in a setting that’s all about relaxation, adventure and family bonding.”