—-
To stay in the loop with the latest features, news and interviews from the creative community around licensing, sign up to our weekly newsletter here
“Colour is essential for both our home and our senses – no-one understands this better than Pantone, who are the foremost experts on how colour can influence how we work and live,” said Evelina Kravaev-Söderberg, Head of Design & Creative at H&M Home.
H&M has launched a Pantone home collection in two themes, ‘Calm & Soothing’ and ‘Energy & joy’.
The collection spans cushion covers, a vase, a footed tray, a regular tray, a side table, an ornamental pedestal and scented candles.
The Calm & Soothing shades include pistachio (2260C), petrol (548C), green (5545C) and mid blue (2178C), while the four colourways of Energy & Joy include pink (707C), red (3517C), orange (2027C) and apricot (2022C).
“Colour is essential for both our home and our senses – no-one understands this better than Pantone, who are the foremost experts on how colour can influence how we work and live,” said Evelina Kravaev-Söderberg, Head of Design & Creative at H&M Home.
“The H&M Home x Pantone collection allows us to highlight how much difference the power of colour makes in our day-to-day life, with a selection of modern interior objects to add to one’s home. Choose from one of the scented candles and see how the smell of red makes you feel or add a pistachio-coloured vase to your living room space, infusing a peaceful and beautiful addition.
“We hope our customers will enjoy how this collection adds to their homes and wellbeing having just entered 2023.”
Enter your details to receive Brands Untapped updates & news.