A24 celebrates decades of promotional movie merchandise with new book, For Promotional Use Only

The book showcases more than 160 pieces of promotional merch, including a Stepford Wives frisbee, Jaws-branded nylon stockings and a satin jacket for The Color Purple.

Film studio A24 is celebrating three decades of promotional movie merchandise with a new book,

The book showcases more than 160 pieces of promotional merch from 1975 to 2005, including a Stepford Wives frisbee, some Being John Malkovich Russian dolls and an embroidered satin jacket for The Color Purple.

For Promotional Use Only also features a forword by Roger Corman, an essay by Lindsay Zoladz, and an oral history by Caroline Golum.

To mark the release, A24 is auctioning off several items featured in the book, including Jaws-branded nylon stockings, a Godzilla flashlight and Fight Club soap. Funds raised by the auction are going to supporting the Vidiots Foundation’s educational programming.

Check out the auction here, or for more information on the book, head here

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