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“Delighting children is the motivation for everything that we do at Acamar Films and it is exhilarating to be opening such an innovative retail experience with British Land,” said Kirsty Southgate, Director of Experiential & Promotions at Acamar Films
Acamar Films has launched a Bing Store pop-up shopping experience at Glasgow Fort.
Developed in partnership with Glasgow Fort’s owner, British Land, the Bing Store Pop-Up will be in residence at the centre until December 31st.
The new retail space features an experiential area with scheduled games, storytelling and craft activities every Wednesday, Thursday, Friday and Sunday. On each Saturday and select Fridays, there will also be meet and greets with Bing and Flop. Appointments to meet the costume characters were fully booked within three days of becoming available.
There will also be a wide range of Bing products available to purchase at the pop-up, including books, homewares, party accessories, clothes and toys.
“Delighting children is the motivation for everything that we do at Acamar Films and it is exhilarating to be opening such an innovative retail experience with British Land,” said Kirsty Southgate, Director of Experiential & Promotions at Acamar Films.
“We know that children traditionally only have one person that they really want to meet in the run up to Christmas but I think that the pre-schoolers visiting Glasgow Fort will be as excited to meet Bing and Flop as they are to meet Santa. Indeed, the speed at which all of the Bing and Flop meet and greet slots were booked shows the colossal and continuing popularity of Bing.”
Phil Goodman, Centre Director at Glasgow Fort, added: “The Bing Store Pop-Up is a great addition to Glasgow Fort in the run up to Christmas and one that we know will be popular with families – as we can already see with the meet and greet slots all already fully booked.
“We are always looking for new ways to offer our visitors something different and we’re so pleased to partner with Acamar Films to host the first Bing store of this kind, including free activities for the whole family.”
The Bing Store Pop-Up is the latest Bing experiential offering from Acamar, following Bing-themed rooms in the CBeebies Land Hotel at Alton Towers Resort, character meet and greets at Gulliver’s Theme Park Resorts and an attraction set to open at Italy’s Leolandia in 2024.
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