Alex Salisbury joins Bulldog Licensing as Senior Licensing Manager

Bulldog Licensing has welcomed Alex Salisbury to its team as Senior Licensing Manager, covering categories like publishing and toys for all brands.

Alex joins Bulldog fresh from a three-month trip travelling around Southeast Asia. Before travelling, she was Senior Category Manager for Toys at Paramount.

Elsewhere at Bulldog, Sophie Yates has been promoted from Licensing Executive to Brand Manager. Sophie’s key responsibilities in this new role will be to establish strategies and targets for the growth of the brands in Bulldog’s portfolio, working closely with licensing and creative teams to ensure goals are met.

“It’s a pleasure to have Alex join us with her extensive experience, and Sophie’s promotion is extremely well-deserved too,” said Rob Corney, Managing Director of Bulldog Licensing.

“I look forward to working with them both in their new roles.”