Art of Drag’s Pride-inspired giftware, cards and stationery comes to Ryman

Art of Drag has launched a collection of Pride-inspired giftware, cards and stationery with Ryman.

The ranges will be in-store exclusives to Ryman Design and selected Ryman stores – and also available on the Ryman website during Pride 2024.

The stationery and giftware collection was created by Art of Drag’s lead LGBTQ+ artist, who has combined bold, ‘sticker-like’ graphics with geometric grids and the colours of the Progress Pride Flag. The cards have been created by LGBTQ+ artists and allies.

Ryman and Art of Drag are manufacturing the products locally, using responsibly sourced materials and plastic-free packaging.

“I’m delighted to be working with one of the UK’s biggest names in cards and stationery,” said Soula Zavacopoulos, Director of Art of Drag Limited and The London Studio.

“Theo Paphitis’ dedication to supporting small business is something I have always admired, and I love that these values are reflected in the team at Ryman Design, who have been passionate about supporting our independent artists. I am thrilled to be collaborating with Ryman and looking forward to seeing our new Art of Drag Pride Collection in stores soon. Together we aim to bring this fun brand and the superb artists that support it to a bigger audience than ever, whilst celebrating diversity and inclusivity.”

Theo Paphitis, Owner and Chairman of Ryman, added: “We’ve greatly enjoyed working with Soula on this fantastic project. Her talent for thinking both creatively and commercially means she develops products that our customers can’t get enough of. And this superb new collection doesn’t disappoint – it truly stands out for quality, style and originality – perfect for Ryman Design customers!”

Chris Wall, Trading Director at Ryman, said: “Soula has been supplying Ryman and Ryman Design with greetings cards that have been consistent top-sellers for us, so we have been keen to expand into more categories. We commissioned Soula for a diverse range of cards, giftware and stationery for Pride 2024, and we had high hopes for a memorable range. Those hopes have definitely been exceeded. The Art of Drag designs are both impactful and highly original. We couldn’t be happier with this unique collection – and we think our customers will feel the same way!”