To stay in the loop with the latest features, news and interviews from the creative community around licensing, sign up to our weekly newsletter here
ARTiSTORY showcased original design assets inspired by the collections of its partners like New York’s The Brooklyn Museum, London’s The National Gallery and Tapei’s The National Palace Museum.
ARTiSTORY has debuted its 2022 global arts and cultural trends and themes to licensees, retailers and DTC brands across the world at a special global event.
The event, which took place both virtually and in-person, introduced ARTiSTORY’s unique “Artefacts to Merchandise” business model, as well as original design assets inspired by the collections of ARTiSTORY’s partners like New York’s The Brooklyn Museum, London’s The National Gallery and Tapei’s The National Palace Museum.
“Our creative team has done an excellent job developing the design assets so we we’re really happy that so many so many people could attend the event to get the first look at the designs,” said Natasha Dyson, co-founder & licensing director, ARTiSTORY.
“We’re thrilled with the feedback from the attendees and looking forward to working with then in 2022 and beyond.”
Prints and patterns included ukiyo-e prints by Hokusai, Mucha’s Art Nouveau illustrations and designs reflecting the artwork of the Mogao Caves on the Silk Road.
ARTiSTORY will be presenting new arts and cultural trends and themes twice a year based on upcoming market trends and drawing inspiration from the vast collections of its museum partners.
Yizan He, Founder & CEO, added: “I am excited to see our themes and creatives launched. This marks ARTiSTORY’s new milestone as we build ARTiSTORY as a global art and cultural IP player. We look forward to sailing out on this voyage with our museum partners, global retailers and consumer brands.”
Enter your details to receive Brands Untapped updates & news.