“Every single supermarket dismissed it”: Louis Kennedy Founder and CEO Grant Morgan talks us through The Fruities & Veggies near-decade long development journey.

“It’s about freedom and trust” StyleWorks Creative’s Tom Froberg and Alaina Caldwell on what makes partnerships tick.

“With the launch of Cartoonist and Composer, we’re continuing to redefine what it means to wear one’s identity,” said Angela Kim, Executive Director of Hearst Licensing.

“Music and fashion have always fuelled each other, and this collaboration is Gibson’s way of celebrating that connection,” says Jenny Marsh, Global Director of Cultural Influence and Artist Programs at Gibson.

“Uglydoll is a cultural movement with an incredible history of creativity and fan engagement,” said Bart Silberman, Founder and President of Golden Sombrero.

“This line fits seamlessly with the identity of our brand, which has always been known internationally for its style and glamour,” said Marco Maria Tronchetti Provera, SVP of Pirelli Design & Assets Conversion.

“We see tremendous opportunity to connect with children and families in North America through new formats, consumer products and experiences,” said Vinoth Chandar, Founder and Creator of ChuChu TV.

Jason Easy, VP Licensing (Sales) at All3Media International, looks at how a recent Race Across the World experience originated from a chat at BLE.

The range focuses on the ‘Western frontier spirit behind Woody’s character’.

Since its debut, Steal a Brainrot has broken records with 24.1 million concurrent players.