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“This collaboration is exactly what Born to License is all about – making licensing accessible and guiding brands through the complexities of the process to create something truly special,” said David Born, Founder and CEO of Born to License.
Bamboo clothing brand Dream Big Little Co has teamed up with Moonbug for a 44-piece CoComelon collection spanning sleepwear sets, dresses and blankets.
It marks Dream Big Little Co’s first licensed range, and Born to License handled the licensing process from start to finish for the company – including supporting the product development process.
“CoComelon has been a favourite in our household, so collaborating with them, especially JJ and friends, has been a dream come true,” said Christy, founder of Dream Big Little Co.
“Seeing these characters come to life in our classic Dream Big styles has been even more exciting!”
The initial drop includes designs for girls and boys, showcasing JJ and the CoComelon logo alongside alphabet patterns and musical note prints.
“We are thrilled to see Dream Big Little Co. launch their first ever licensed collection,” added David Born, Founder and CEO of Born to License.
“This collaboration is exactly what Born to License is all about – making licensing accessible and guiding brands through the complexities of the process to create something truly special.”
Jenna Chalkley, Head of Global Product Development at Born to License, added: “Dream Big have captured the essence of magic of CoComelon into a wearable, lovable apparel and sleepwear collection. We worked diligently with the team at Moonbug to infer their insights and guides into a collection that we knew would resonate with both Dream Big and CoComelon fans”.
The Dream Big Little Co. x CoComelon is availanle at https://www.dreambiglittleco.com/.
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