Brands Untapped 100 to celebrate product developers, designers, creative leaders and studios working in licensing

The inaugural Brands Untapped 100 publication – a global list of 100 figures that have done exceptional work across the past year – will debut at BLE 2022.

Nominations are now open for the Brands Untapped 100 – a new publication celebrating product developers, designers, creative leaders and creative studios working in licensing.

The Brands Untapped 100 will be a global list of 100 figures from the design and creative side of the brand licensing industry that have done exceptional work in the past year, across the following categories:

Brand Owners & Licensing Agents: Celebrates those working in product development within licensors, including PD leaders, creative directors, designers, and design-led licensing execs, as well as creative leaders and teams at licensing agencies.

Licensee: For designers, product developers and creative directors at licensees responsible for creating some of the year’s best licensed products and experiences.

Design Studios & Creative Agencies: Know a design agency or creative studio that deserves attention for outstanding work over the past year? Nominate them here.

Rising Stars: This category celebrates fresh creative talent working in the areas of design and product development, across licensors, licensees, creative studios and agencies.

Design Champions: For individuals who may not be designers themselves, but who deserve credit for design-thinking – or whose work benefits and celebrates designers and creatives in the licensing industry.

The Brands Untapped 100 publication will be available to pick up at this year’s Brand Licensing Europe, taking place at ExCeL London from September 20th to 22nd.

To nominate, send the individual’s name and job title – or the studio/agency name – and a few reasons as to why they belong in this year’s Brands Untapped 100 to billy@mojo-nation.com. Reasons should be relevant to work from the past 12 months. A panel of judges will narrow those nominated down to the final 100.

“We’re excited to continue highlighting and celebrating designers and creatives working in brand licensing through the launch of the Brands Untapped 100,” said Billy Langsworthy, co-founder of Brands Untapped’s parent company, Mojo Nation.

“We’re over the moon that the book has a home at Brands Licensing Europe and believe it’ll be a great means of showcasing the wealth of creative talent that makes this industry so special – do get your nominations in!”

Anna Knight, SVP Licensing at Informa Markets, added: “We’re delighted that the inaugural Brands Untapped 100 will launch at BLE in September.

“We’ve worked with Billy and the Mojo Nation team for many years on BLE, most recently in partnership with our Kelvyn Gardner License This! product innovation category at last year’s event. Celebrating designers and encouraging new creatives to join the licensing industry – and nurturing them when they do – is key to both BLE’s and Brands Untapped’s agendas, so it’s a great fit for us. We hope to see all of the Brands Untapped 100 at the show.”

For sponsorship opportunities around the Brands Untapped 100, email Sarah Goldhawk at Sarah@Mojo-Nation.com.

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