Feature
Talking Brands: TV reruns… Board games… What deals should Top of the Pops consider next?
This month, industry figures are looking at the iconic BBC brand, Top of the Pops – and whether it has the potential to rise up the licensing charts.
Talking Brands: Should M&S bolster its Percy Pig brand through licensing?
In recent years, M&S’ Percy Pig brand has expanded from sweets into other categories like own-brand greeting cards, bedding and even fizzy pop… So is it about time Percy dipped his trotters into the licensing space?