Interview

Paper Engine’s Keith Finch, Louise Clasby and Jason McKenzie on sustainability, Aardman and playing with paper.

David Sprei – Commercial Director at Penguin Ventures – talks us through his history in licensing, and how he fuels creativity.

Helen Self – Manager for Consumer Product Design EMEA at Mattel – on why Barbie is an inspiring brand to design for.

Ben Cox and Vojtech Dvorak from the creative studio Fraktal discuss inspiration, the metaverse and design heroes.

As one of last year’s winners, Wayne won a free exhibition stand at BLE 2022. We caught up to find out more about his plans for next month’s show.

Histrionic Productions founder Adam McKenzie Wylie on why the company’s recent immersive experience will have a profound effect on Peter Rabbit fans.

Dave Tovey – AVP of Brand Management and Head of Digital Representation at Beanstalk’s Tinderbox arm – discusses fandom, creativity and left-field licensing.

As Hello Kitty looks ahead to its 50th anniversary in 2024, Sanrio’s Erika Bertoni discusses the enduring longevity of the brand.

Darren Martin, Creative Director at Silver Fox Collectibles, reveals what appealed about working on one of Asmodee’s most expansive – and popular – tabletop brands: Twilight Imperium.

Seven Squared’s Simon Kay discusses the appeal of classic gaming brands – and how some of his range benefits the Safe In Our World charity.