Interview

Kevin Gillis, creator of The Raccoons cartoon, talks licensing, reboots and more

We caught up with Dead Sled’s Co-Owner and Head of Product Development, Mike Thorwart, to discuss how Dead Sled translates brands into coffee.

Will Marston tells us how he got into wholesale licensing – and which brands are working well online.

Anjar Co. & Becker Associates Patti Becker on licensing classic Wham-O toys to Jazwares and Winning Moves.

Caterpillar’s Kenny Beaupre and Lesley Godby shed light on how the B2B brand has made the successful leap into consumer products.

We caught up with Stella Bradley, Head of New Product Development at Eaglemoss Hero Collector, to find out more about the creative process behind the new collection.

With ranges that include Smurfs and Care Bears, designer Sandi Graham explains why PAW Patrol is a great fit for PatPat

Elise Adams – MD at art pottery firm Moorcroft – tells us what makes the long-established RHS partnership tick.

We caught up with Cathy Snow, Licensing Manager at the RHS, to find out more about the firm’s approach to brand extensions.

Wallace & Gromit’s Creative Director, Merlin Crossingham, on how he keeps the pair in and out if trouble.