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The collection includes a Star Wars Darth Vader Varsity Jacket.

“We’ve taken great care to bring the charm and spirit of the Puffin Rock series into this Roblox experience,” said Brian Tyrrell, General Manager at Cartoon Saloon Brand Development.

Areas of interest for the brand include toys, apparel, accessories, sporting equipment, and publishing.

“It’s been our ultimate collaboration,” said Michael Heaton, Creative Director and Founder of Represent.

The collaboration will see Aardman bringing its unique style of storytelling to the Pokémon universe for brand-new adventures.

“We are confident that Rubies’ new Bluey dress-up options will be popular with families on this side of the world, after the positive reception they received in Australia,” said Anita Majhu, Head of Licensing (Softlines) at BBC Studios.

The Blue Booster figure converts between robot and car mode in 27 steps.

The game – which started life as a card game within The Witcher 3 – comes to the UK in Q3 2025.

“We’re excited to have partnered with top tier companies to deliver a highly sought-after product range to fans across the US,” said Jeff Fradin, Co-President at The M Zone Agency.

“Fans will love discovering and collecting all the surprises in this adorable series,” said Robbie Prinzo, Head of Global Licensing at Cloudco Entertainment.