News
Spot’s Birthday Party live show to tour the UK in 2024
“I am certain that young audiences will love seeing Spot brought to life in this accessible and inclusive show,” said Thomas Merrington, Creative Director at Penguin Ventures.
Rubies launches official The Traitors cloaks
“With Halloween just around the corner, Christmas coming and The Traitors set to return soon, the cloaks have arrived at the perfect moment,” said Jane Sharp, VP Licensing at All3Media International.
Pacsun launches latest range with The Met in The Greek and Roman Collection
“Consumers are now wearing art in a truly unprecedented way,” said Brieane Olson, Chief Executive Officer at Pacsun.
adidas teams with US universities for college football-themed footwear
“College football is back and what better way to celebrate than by giving students and fans the chance to sport their school colours through an iconic shoe like the Rivalry,” said Jeanne Schneider, director of NCAA marketing and licensing at adidas.
Design by Jaler readies The Laughing Cow homeware
“I’m thrilled by this collaboration with Julie Jaler and Design by Jaler around the common and inclusive values of sharing, laughter and good humour,” said Patrick Tamburlin, Licensing Manager at Bel SA.
Riot Games partners with Undefeated for Valorant Champions apparel
The two-week long Champions Tour sees esports teams battle it out to be crowned the global champion of Riot’s Valorant game.
Creative Kids readies Adopt Me! stationery, activity kits, compounds and more
“Our partnership with Creative Kids only exemplifies the trajectory of Adopt Me,” said Richard Haines, Head of Consumer Products for Uplift Games.
Bluey, Barbie and Squishmallows among ‘License of the Year’ finalists at Toy of the Year awards
Licensed toys feature throughout other categories too, with nominees including Wow! Stuff’s Jurassic Park Real FX Baby T-Rex, Jazwares’ Pokémon Squishmallows and Funko Games’ Disney Animated.
Sports Illustrated Clubhouse experience opens in Vancouver
“Sports Illustrated has always had the power to bring people together through compelling storytelling, and the SI Clubhouse aims to embody that spirit for years to come,” said Christian Bullock and Shaun Anderson of Canada’s Define Group.
Peace Collective teams with Mattel for Hot Wheels apparel
The collaboration is the firm’s latest with Mattel, following the launch of a Barbie range earlier this year.