Farmer Companies launches Guinness Pretzel Pieces

“We’re thrilled to bring the iconic flavour of Guinness to a new snacking experience,” said Declan Hassett, Senior Brand Manager at Diageo.

Royal Museums Greenwich appoints Licensing Link Europe as its licensing agency

“The breadth of their assets presents an extraordinary opportunity to create unique and engaging merchandise ranges,” said Chris Taday and Ian Wickham, Co-Founders of Licensing Link Europe.

The Pokémon Company International celebrates year of “enormous buzz and immense demand”

“Our reputation for innovation and quality – and the brand’s sense of adventure, friendship and fun – continues to resonate with our expanding and diverse global fanbase,” said Mathieu Galante, Licensing Director EMEA for The Pokémon Company International.

PhatMojo to launch Fisch toy line later this year

The Fisch toy line will launch in Fall 2025, spanning microfigures, collectible plush, deluxe plush and a ‘Captain’s Goldfish Collector Bundle’.

Midsomer Murders stage show to tour from October

Midsomer Murders: The Killings at Badger’s Drift will open at Richmond Theatre on October 24thand will tour through to April 2026.

All3Media International teams with CityDays for Race Across the World: The Experience

“It’s a dream come true for fans of the show, offering them the chance to dive into the heart-pounding action and strategy that has made the show a hit,” said Tom Rymer, Founder of CityDays.

Basic Fun! to launch reimagined Stretch Armstrong range later this year

“We are honoured to work with Hasbro to reimagine this legendary brand for a new generation of children, as well as long time kidult fans and collectors,” said Dan Westcott, Senior Vice President of Marketing at Basic Fun!

BBC Studios broadens Bluey’s reach in Japan

“We are excited to expand our partnership with TV Tokyo to bring the global hit series Bluey into more Japanese homes – and to work alongside our dedicated agency Phoenixx Inc. to introduce more consumer products locally,” said Sophia Spinelli, VP Brands & Marketing at BBC Studios Asia.

Blue Kangaroo bolsters experiential services offering with new hires

To support the expansion, Blue Kangaroo has welcomed specialists Andrew McGee as Head of Projects and Richy Stubbs as Operations Manager.

RHS teams with Arthur Jack & Co for branded water butt

“For our very first foray into co-development, who better to partner than with one of the world’s leading names in horticulture,” said Tim Dawson, Founder of Arthur Jack.

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