News
Disney Lorcana grounded in “approachability, fun, strategy and whimsy”, says co-designer
“We created streamlined rules that we believe will engage new players, while also developing enough strategy in the game to engage experienced players,” said Ryan Miller, co-designer and Brand Manager for Disney Lorcana.
Babybel moves into socks with Label Chaussette
The launch marks the second collaboration between BEL SA and Label Chaussette following a successful Laughing Cow range.
J Smith Esquire creates Scrabble Crown to mark game’s 75th anniversary
The Scrabble Crown was constructed over 153 hours, with jewels, crystals and gold beading complementing 319 Scrabble tiles.
HelloFresh teams with Marvel for Guardians of the Galaxy snack kit and recipes
The themed kit includes ingredients to make Zarg Nut Bites and Mango Milky Fizz, a drink that’ll debut in Guardians of the Galaxy Vol 3.
Swarovski and Marvel unite for jewellery range and home collection
“Both brands have a rich heritage, long-standing legacy and are loved by customers all around the world – making this the perfect collaboration,” said Peter Widmann, Head of B2B, collaboration & licensing at Swarovski.
Lacoste crocodile gets Netflix-inspired revamp in new collection
“This collection is a compelling and creative way for fans to express their love for our stories and characters,” said Josh Simon, VP of Consumer Products, Netflix.
Funko Games details slate of Indiana Jones games
“Collaborating with Lucasfilm on Indiana Jones has been a dream, with the whole Funko Games team flexing their creative muscles as we designed a truly original slate of games,” said Deirdre Cross, Head of Funko Games.
Rubber Road inks deal with Lionsgate for Tubbz, CosCups and more
The deal will see Numskull Designs produce official merchandise for some of the studio’s most iconic movies, including the John Wick franchise.
Singing Machine to launch Sesame Street sing-along toys
Sesame Workshop enters licensing agreement with karaoke product Singing Machine
Maison Labiche partners with NBCUniversal for Miami Vice and Jaws collections
The ranges feature embroideries that reinterpret the worlds of the brands.