Features
Stuff We Loved: What are the industry’s favourite licensed launches of 2024?
We asked figures in the licensing industry for their favourite launches of the year. The only caveat… They couldn’t choose a product or experience they were involved in!
Stuff We Loved: What are the industry’s favourite licensed launches of 2023?
We asked figures in the licensing industry for their favourite launches of the year. The only caveat… They couldn’t choose a product or experience they were involved in!
“Young talent is vital for the future of our industry”: Inside emoji’s United By Emotions student design competition
Students at Nottingham Trent University were invited to create a collection of emoji apparel, spanning eight to 10 pieces for womenswear, menswear or unisex.
WATCH: Skew’s Oliver Dyer on Fandom & the Future of Licensing
Oliver covers the emergence of creator-controlled brands – and what ‘fan-first licensing’ actually means today.
WATCH: Storytelling in Licensing panel discussion
SBC’s Sophie Bloomfield, Moonbug Entertainment’s Dominic Sander, iLLUMiARTi’s Marisa Morgan and Simon’s Cat’s Emily Osborne discuss the power of licensing to tell a brand’s story.
Stuff We Loved 2022: What are the industry’s favourite licensed launches of 2022?
We asked figures in the licensing industry for their favourite launches of the year. The only caveat… They couldn’t choose a product or experience they were involved in!
Why Design?
We asked figures in the licensing industry for the person, experience or object that provoked them to embark on a creative career path…
Talking Brands: McDonald’s footwear, KFC handbags, Taco Bell luggage… Is this a heyday for fast-food brand extensions?
The Opinionated Designer’s Emma Horton, Pink Key Licensing’s Richard Pink and Start Licensing’s Ian Downes share their thoughts on the potential of fast-food brands.
From Barbie to Colin the Caterpillar: How brands are celebrating the Queen’s Platinum Jubilee
Brands including Swatch, McDonald’s and Peppa Pig have launched Jubilee-inspired products and experiences.
Talking Brands: Off Menu has apparel, Casefile has a board game… What other podcasts have licensing potential?
We asked The Brand Director’s Tim Collins and Sutikki’s Jo Redfern for their thoughts on other podcasts with strong brand potential…