Fendi launches Chupa Chups lollipop holder

Fendi has teamed up with Perfetti Van Melle on a Chupa Chups lollipop holder charm.

Debuted during Milan Fashion Week, the Fendi x Chupa Chups Lollipop Holder can be hung from a Fendi bag or worn as a necklace.

The collaboration also includes the launch of limited edition Chupa Chups featuring the logos of both partners. These exclusive lollipops are included with every purchase of the Fendi x Chupa Chups Lollipop Holder.

“I couldn’t be more excited that Fendi, the trailblazing Italian fashion powerhouse, has brought their fashion-forward flair to the creation of the premium Chupa Chups Holder,” said Marta Ballesteros, Global Licensing Manager at Perfetti Van Melle.

“They flawlessly captured the essence of the Chupa Chups brand, infusing the collection with delightful playfulness. Without a doubt, the sweetest and most luxurious accessory of the season!”

The Fendi x Chupa Chups Lollipop Holder will launch later this year as part of Fendi’s Autumn-Winter collection.