—-
To stay in the loop with the latest features, news and interviews from the creative community around licensing, sign up to our weekly newsletter here
The sneaker features a pink and green ombre design representing the contrasting personalities of Elphaba and Glinda.
Footwear firm Ground Up International has teamed up with Walmart to launch Wicked high-top sneakers.
Inspired by Elphaba and Glinda from Universal’s upcoming movie, the sneaker features a pink and green ombre design representing ‘the contrasting personalities of the characters’. Each shoe is adorned with a bumper message: “Defy Gravity” on the right shoe and “Perfectly Pink” on the left.
The sneaker is available in the US at Walmart now.
Enter your details to receive Brands Untapped updates & news.