The Ashmolean Museum’s Declan McCarthy and Carrie Hickman on the untapped brand potential of the world’s first public museum
We caught up with the Ashmolean Museum’s Declan McCarthy, Head of Publishing and Licensing, and Carrie Hickman, Publishing and Licensing Co-ordinator, to find out more about the institution’s unique brand opportunities.
Maria Alcaide, Principal at Licensing Haüs, tells us about her route into brands – and why NFTs are presenting brands with some exciting opportunities.
From sports cars that really work to sporty sneakers that don’t… Designer Florian Muller on building things in LEGO
Sen-Foong Lim and Jay Cormier – creators of Junk Art, Akrotiri and more – on Scooby-Doo: Escape from the Haunted Mansion.
“We’re not following fashion; we’re following fandom”: TruffleShuffle’s Pat Wood on brands, design and sticking to a niche
TruffleShuffle Owner and MD Pat Wood tells us about the company’s ethos of ‘made for fans, by fans’.
Warner Bros. Consumer Products’ Sunny Hong on the passion that powers fashion partnerships for Space Jam: A New Legacy
With partners on board spanning Nike, Bait and Tommy Hilfiger, we caught up with Sunny to find out more about bringing Space Jam: A New Legacy to life in fashion.
With a wave of toys and games hitting shelves for “Space Jam: A New Legacy,” we caught up with Nomi to find out more about why it was key to keep storytelling at the heart of the range.
Striker Entertainment’s Russell Binder on the unique challenges of the Don’t Hug Me I’m Scared licence.
Start Licensing’s Ian Downes talks with Vice Press’ James Henshaw to get an insight into Vice Press and their approach to the art category.
The Last Gameboard’s Shail Mehta and Lee Allentuck on creating innovative tabletop experiences for brands
Gameboard CEO and Co-Founder Shail Mehta and the firm’s Head of Content, Lee Allentuck, tell us how designers and publishers alike can engage with the innovative new platform.