Interviews

Start Licensing’s Ian Downes speaks to two licensees new to licensing: Atlantic Mats’ Susan Baker and Diane Daley of China Petals.

Creator Matthew Walker joins Aardman’s Senior Brand Manager Laura Burr to chat Lloyd of the Flies.

Nadine Causey, Snr. Vice President at GWR, discusses the areas they’d expand into… With the right partner!

“It’s not been too difficult to get licensors on board because it really does stand out!” Rad Stuff’s Chris Flatt talks PSG, innovation and creativity.

“We’re a brand like no other”: Liberty’s Alice Molyneaux discusses how to keep a legacy IP fresh and exciting.

Jean Gauvin – Senior Creative Director of Global Consumer Products at Ubisoft – on whether being a gamer is key to working on video game brands.

Lilytig Licensing’s Nicholas Durbridge and Linda Pooley discuss refocusing a beloved brand.

Rob Goodchild, Commerical Director at Two Daughters Entertainment, talks toys, animation and the benefits of being a nimble company.

Gurdeep Bains – Global Creative Director at Maxx Group and YuMe Toys – discusses fandom, creativity and compelling unboxing experiences.

Tal Cohen – Product Manager at PMI – on play, plush and Pudgy Penguins.