Interviews
Ravensburger’s Ryan Miller on putting inclusivity and accessibility at the heart of Disney Lorcana
Disney Lorcana co-designer Ryan Miller on how his work on the game shared striking similarities with his time as a club DJ.
“Cutting-edge creative is our superpower”: Hasbro’s Marianne James on championing great design
Marianne James – Vice President of EMEA & Asia for Licensed Consumer Products at Hasbro – discusses design, creativity and purpose-led partnerships.
Meghan Cole – Head of Retail at Shakespeare’s Globe – on bringing the bard’s brand into tea, tees and toys
Meghan Cole, Head of Retail at Shakespeare’s Globe, talks to us about favouring bold designs over a ‘ye olde worlde’ style.
“Heritage licensing loves an anniversary!”: Royal Museums Greenwich’s Abigail Ratcliffe on why 2025 is a big year for the Royal Observatory
Abigail Ratcliffe, Senior Manager of Publishing and Licensing at Royal Museums Greenwich, on bringing the brand’s archive of art and objects into consumer products.
STURDY.’s Kyle Nolan on the power of ‘moment-centric’ brand experiences
Kyle Nolan – Partner, Executive Producer & Head of Production at STURDY. – on carefully crafting IP-infused experiences that don’t feel too brand-centric.
Batman, Superman and more… Why artist Jappy Agoncillo loves his Warner Bros collaboration
Jappy Agoncillo discusses his extraordinary art for the 100th anniversary of Warner Bros.
Natural History Museum’s Maxine Lister on the storytelling power of heritage brands
Maxine Lister – Head of Licensing at the Natural History Musuem – talks us through some recent collaborations with Biscuiteers, Joanie and Dunelm.
Global Licensing Group’s Laura Freedman-Dagg on the key to fruitful relationships between buyers and brands
Laura Freedman-Dagg – Global Licensing Group’s Head of Retail – talks us through the enduring success of BLE’s Retail Mentoring Programme.
“It’s been a dream!”: Carrs Pasties’ Jess St. Pierre on creating the firm’s Wallace & Gromit-inspired pasty
Jess St. Pierre – Marketing Manager at Carrs Pasties – on wanted to add something new to the market with the firm’s Aardman collaboration.
Bird & Blend founder Krisi Smith reveals what it takes to turn Swizzels sweets into tantalising teas!
Krisi Smith lifts the lid off the teapot and tells us what makes a brand right for Bird & Blend.