Interviews
Lauren Shipman, Group Brand and Marketing Director at Posh Paws, on why they’re open to anything…
Lauren Shipman, talks Posh Paws, changing landscapes – and what’s on the horizon in plush.
Ringers Western CEO Andrew MacDonald on bringing Bundaberg Rum into country clothing
Andrew MacDonald – Founder and CEO at Ringers Western – on why his company and Bundaberg Rum go hand in hand.
Joash Nelson-Piercy of Labre’s Hope on how the value-driven soap brand is tackling homelessness
Joash Nelson-Piercy, Director and Services Manager at Labre’s Hope, on the design process behind the firm’s luxury soaps – and the cause that drives the business.
Vice President of Brand Management at Beanstalk, Linda Morgenstern, on expanding the Jacuzzi brand
Beanstalk’s Linda Morgenstern discusses why now is the right time to license Jacuzzi
Rube Goldberg’s granddaughter, Jennifer George, on building brands… And comical machines!
In conversation with Jennifer George, Legacy Director at Rube Goldberg Institute for Innovation & Creativity
Jordan Schwartz, founder of Factory Entertainment, on why creating prop replicas is in their DNA
From Batman and Bond to Star Trek and Men in Black: Jordan Schwartz discusses amazing replica props
Extending brand tone into books: Little Book of Bananagrams author, Deej Johnson, on getting it right
Writer Deej Johnson discusses why authors need to extend a brand’s tone… AND deliver its promise
Beams International’s Emma Coote on making great gifts with brilliant brands
Emma Coote, Brands and Licensing Director at Beams, on building brand partnerships grounded on innovation, collaboration and respect.
As Wild in Art celebrates its 15th anniversary, co-founder Charlie Langhorne tells us why brands should embrace art trails
Wild in Art’s Charlie Langhorne on the key to making brands work as sculptures – and the IP he’d love to collaborate with.
Matt Kelley and Brian Saliba on bringing Monty Python authentically into tabletop RPGs
Crowbar Creative’s Brian Saliba and Exalted Funeral’s Matt Kelley discuss getting the tone right on Monty Python’s Cocurricular Mediaeval Reenactment Programme.