Interviews

Having worked with brands like LEGO, The Ritz and England Athletics, James Marsh – MD at B3 Creative – discusses how the consultancy helps firms looking to engage with children and young people effectively.

The founders of Bluematter Games reveal how – and where – they generate licensed games ideas.

The Giftware Association CEO Sarah Ward discusses the licensing industry’s evolving relationship with gifts – and what we should expect from the upcoming Gift of the Year Awards.

Dr Lisa Williams – CEO and Founder at The World of EPI – discusses her route into the toy industry, her approach to design and why authenticity matters.

Asembl MD Justin Watson discusses his licensing education, the Australian market and Violet Crumble cakes.

How Wigwam Studios helps toy and content companies create trend guides that matter.

Armando Roque – Senior Product Design Manager at Super7 – on crafting products that fans crave.

Creative Producer Jeff Parker discusses the scale of the epic brand extension: Doctor Who: Time Fracture

How the cave from ‘How the Grinch Stole Christmas’ became a real-life holiday home!

The Fantastic Factory’s David Snow tells us why there’s more to come from LADbible in the games space.