Interviews

Dan Watters talks us through development of Skybound’s Creature From the Black Lagoon Lives… And shares his pick for a great example of licensed comics.

Stories at a glance: Studio Griggs’s founder, Stephanie Griggs, on succinct, emotive designs.

Making brands toyetic: Lee Glickman on the development of Casdon’s new licensed toys.

What’s the key to successful collaborations between creative and commercial teams within brand owners? This new series seeks to find out. First up, we pick the brains of Pixar’s Jen Tan and Jenn Zaccaro.

Set Designer Tim McQuillen-Wright reveals the secrets of enhancing immersive experiences.

“The wider 70s vibe and general motorsports trend is very hot now”: The Brand Director’s Tim Collins and Sharp Sharp’s Steve McInerny on putting authenticity at the heart of the James Hunt style guide.

Sanjay Aggarwal – Chief Spice Officer at Spice Kitchen – discusses the three things key to any future Spice Kitchen brand extension.

Damian Treece – Senior Licensing Manager at Bravado – discusses uniting two mammoth fandoms with this latest collaboration.

“We’re not here just to put logos on t-shirts…”: In conversation with Lisa Streff, SVP of Licensing and Brand Development, North America at Global Merchandising Services.

Brian Mariotti on fandom, collecting and what makes a brand attractive to Thrilljoy.