Interviews

“We are building the next Mickey Mouse in Bluey”: In conversation with BBC Studios’ Shelley Macintyre.

Jack Wanstall – Senior Licensing & Partnerships Manager at Royal Armouries – discusses recent brand highlights, including partnerships with Royal Mail, Wilde & Harte and Onoto.

“I realised early on that HAL was going to be pretty fun to play”: Game designer Phil Walker-Harding takes us inside development of Maestro Media’s 2001: A Space Odyssey: The Board Game.

From Domo and Tubby Nugget to an enduring horror icon: Striker Entertainment’s Russell Binder and Mandy Bardisbanian discuss the latest additions to their portfolio.

What’s the key to successful collaborations between creative and commercial teams within brand owners? This new series seeks to find out. We pick the brains of Hasbro’s Marianne James and Katie Frame.

Vize Creative’s James Oddy and Adam Colp talk us through their recent work on SEGA’s Shinobi… And the trends they see coming with successful gaming brands.

“I’d rather show than tell”: Comic book creator Michael Walsh discusses his work bringing an iconic Universal Monster into comics.

Melissa Tudor – Creative Director at Fanattik – discusses her approach to crafting products that delight fans.

Jason Knights – Founder and Owner of Blue Kangaroo – discusses adding fresh strings to the creative agency’s already expansive bow.

Pophouse Entertainment’s Commercial Director, Jon Spalding, on upcoming KISS activity… And the power of emotional immersive experiences.