Interviews
PowerStation Studios’ Dave Collins on passion, creativity and designing for a “wow” every time
We caught up with Dave Collins, Co-Founder of PowerStation Studios, to get his thoughts on design, creativity and helping brands soar.
Creator of The Raccoons, Kevin Gillis, on licensing and rebooting the cartoon favourite
Kevin Gillis, creator of The Raccoons cartoon, talks licensing, reboots and more
Dead Sled Coffee’s Mike Thorwart on bringing horror icons like Bela Lugosi and Vincent Price into coffee
We caught up with Dead Sled’s Co-Owner and Head of Product Development, Mike Thorwart, to discuss how Dead Sled translates brands into coffee.
Star Editions founder Will Marston talks wholesale print, gift and greeting-card licences
Will Marston tells us how he got into wholesale licensing – and which brands are working well online.
Patti Becker discusses licensing classic toys and games as TV shows, pet products – and more
Anjar Co. & Becker Associates Patti Becker on licensing classic Wham-O toys to Jazwares and Winning Moves.
From catwalks to construction sites: Caterpillar’s Kenny Beaupre and Lesley Godby on the team’s strategic approach to brand extensions
Caterpillar’s Kenny Beaupre and Lesley Godby shed light on how the B2B brand has made the successful leap into consumer products.
Eaglemoss Hero Collector’s Stella Bradley on designing high-end advent calendars for Star Trek, Doctor Who and The Beatles
We caught up with Stella Bradley, Head of New Product Development at Eaglemoss Hero Collector, to find out more about the creative process behind the new collection.
PatPat designer Sandi Graham on Paw Patrol apparel – and dressing kids like kids
With ranges that include Smurfs and Care Bears, designer Sandi Graham explains why PAW Patrol is a great fit for PatPat
Moorcroft’s Elise Adams on the firm’s design-led collaboration with the RHS
Elise Adams – MD at art pottery firm Moorcroft – tells us what makes the long-established RHS partnership tick.
RHS Licensing Manager Cathy Snow on how trust, balance and creativity help brand extensions bloom
We caught up with Cathy Snow, Licensing Manager at the RHS, to find out more about the firm’s approach to brand extensions.