Interviews

Ruth Henriquez – Head of Consumer Products EMEA at Mattel – discusses why footwear remains an exciting canvas for creative collaborations.

Nick Meikle, Executive Creative Director at BBC Studios, on the time was right to refresh the look of BBC Earth.

The team at Superga on how diving into the Barbie archives helped inform its latest collaboration.

What does Little Brother Books look for in a title? Managing Director Matt Reynolds lifts the lid…

Bladez Toyz designer George Leeson discusses why exercise and open eyes fuels creativity.

Sr. Global Head of Minecraft Consumer Products at Microsoft, Federico San Martin on creativity, authenticity and what Suspicious Stew actually tastes like.

Olexa Hewryk ­­– VP & Head of Animation at Sesame Workshop – talks us through the origins of Sesame Street Mecha Builders.

Marketing Director Marc Ollington discusses putting the magic in Magic Light Pictures.

Artist Lou Patrou talks us through his accidental entrance into licensing.

Kerri Estreich – Senior Director of Licensing at Sesame Workshop – talks us through some of her favourite design details from Sesame’s recent Vans collaboration.