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Kith launched a Cheerios Bodega pop-up in Brooklyn to celebrate the launch and raise funds to support those impacted by the humanitarian crisis in Ukraine
Kith has launched a Cheerios collection, spanning housewares, apparel and accessories.
The range includes unisex apparel and lifestyle accessories that pay homage to the cereal, spanning co-branded headwear, housewares and personal accessories, as well as hoodies and tees in a vintage wash finish.
To celebrate the release, for one day only, Kith launched a Cheerios Bodega, taking over Martinez Grocery in Brooklyn. As well as stocking the collection, the bodega included a Kith Treats bar.
Everyone who made a purchase received a free, exclusive Friends & Family box of Cheerios in custom Kith packaging, which can’t be purchased anywhere. All proceeds from the pop-up were donated to support those impacted by the humanitarian crisis in Ukraine.
Check out the pop-up below:
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