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“As consumer interaction with the Moonbug brand grows, this is the ideal time for a refresh,” said René Rechtman, CEO and founder of Moonbug Entertainment.
Moonbug Entertainment has debuted a new look, featuring a new corporate style and logo.
Moonbug worked with brand agency DixonBaxi to refresh its corporate identity to convey the same energy and fun as its colourful shows and characters.
“As consumer interaction with the Moonbug brand grows, this is the ideal time for a refresh,” said René Rechtman, CEO and founder of Moonbug.
“Our aesthetic will now be as bold and vibrant as our shows and characters, instantly recognizable for children and parents around the globe.”
Ditte Marie Lucas, Vice President of Brand and Communications at Moonbug, added: “This rebrand perfectly captures the spirit and energy of childhood while still maintaining the authority to live naturally amongst the leaders in the entertainment industry.”
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