News
Baby Shark movie in the works at Paramount+
The feature length film will land in 2023.
Paw Patrol’s Rubble to get his own spin-off series
The Rubble series will debut in 2023, along with the big screen sequel, Paw Patrol: The Mighty Movie.
PepsiCo teams with IHOP for Pepsi Maple Syrup Cola
“We couldn’t be more excited to partner with IHOP on this special initiative, as it isn’t often we get to bring together two iconic brands to satisfy the cravings of pancake and Pepsi lovers alike,” said Todd Kaplan, Chief Marketing Officer at Pepsi.
Sustainable fashion brand Dedicated launches The Beatles collection
The range includes t-shirts featuring album artwork, as well as sweaters embroidered with the band’s iconic Abbey Road pose.
First ever Heinz cookbooks on the way from Ebury
The range will kick off with The Heinz Cookbook in May, followed by official Ketchup, HP Sauce, Beanz and Lea & Perrins books.
Motul model cars on the way from Sunrich Toys & Hobby
“This agreement offers a perfect showcase for the famous Motul livery and will delight hobbyists and motorsport enthusiasts everywhere,” said Motul’s Laurent Taieb.
Bridgerton tea collection arrives from The Republic of Tea
The range includes a Duke & Duchess Honey Breakfast Tea, a Featherington Blood Orange Mimosa Tea and a Queen’s Cake Vanilla Fruit Tea.
Spin Master signs as master toy partner for Skydance Animation
The partnership will kick off with Spin Master’s upcoming toy line for Skydance’s animated musical, Spellbound.
A$AP Rocky, Mercedes-Benz and Pacsun team up for apparel collection
“I’ve been working with Mercedes since 2016, so the launch of this partnership of collaborative product is a proud moment for me,” said Rocky.
Mattel, LEGO and The Marketing Store among speakers for Sustainability in Licensing Conference 2022
“We have some truly inspiring talks from some of the most pioneering thought leaders across design and creating a business with purpose,” said Helena Mansell-Stopher, founder and CEO of Products of Change, organiser of the Sustainability in Licensing Conference.