News
The Texas Chain Saw Massacre video game on the way from Gun Interactive and Sumo Nottingham
“It’s always been a dream of mine to work on the franchise,” said Ronnie Hobbs, Creative Director at Gun Interactive.
David Peña discusses why The Smurfs and Shaun the Sheep make great partners for the Scouts
How The Smurfs share core values with the Scouts… And what David Peña looks for in a brand partner
Champion debuts limited-edition Hasbro Gaming apparel collection
The range spans hoodies, joggers, tees and footwear based on Monopoly, Twister, Scrabble and Candy Land.
Lupin scriptwriter to pen Werewolves of Miller’s Hollow movie
Asmodee Entertainment is partnering with Radar Films to the bring the board game to the big screen, with François Uzan on scriptwriting duties.
Oreo moves into wine with Barefoot
“We had such a great time exploring the different flavour combinations, ultimately pairing the signature flavours of Oreo Thins cookies with a blend of our bright, berry-flavoured red wine,” said Barefoot’s Jen Wall.
Tomb Raider: The Live Experience on the way from the team behind The Crystal Maze Live Experience
The immersive experience will open in London in 2022, taking over a 30,000 square foot space located within Camden’s Stable Market.
Funko Games looks to “redefine the legacy game genre” with Jurassic World: The Legacy of Isla Nublar
“This project has been in development for years, which has allowed us to experiment and innovate,” said Deirdre Cross, Vice President of Prospero Hall.
Lucy Pearce joins Toikido as Head of Product Development
“Having worked on some of our favourite brands such as Little Big Planet and Rick and Morty, Lucy brings amazing experience to the team,” said Toikido CEO and Founder, Darran Garnham.
Playboy welcomes Cardi B as firm’s first Creative Director in Residence
The hip-hop star will provide artistic direction across co-branded fashion and sexual wellness merchandise collections, digital editorial content and experiential activations.
Hasbro brings Monopoly, Operation and Cluedo into footwear with Diadora
The range has been designed by Leo Colacicco with shoe details featuring each game’s colours.