Ben & Jerry’s teams with Chance the Rapper for Mint Chocolate Chance ice cream

Mint Chocolate Chance was inspired by Chance’s favourite concoction growing up, as he would add his mother’s brownies to mint ice cream.

Our top ten most read articles of 2021

Interviews with Disneyland’s Matt Conover, BBC Studios’ Vanessa Hamilton and Skew’s Oliver Dyer all made our top ten this year.

Sarah Goldhawk joins Brands Untapped as Business Development Manager

“We’re over the moon to welcome Sarah to the team as we continue to grow and offer fresh opportunities to partners,” said Billy Langsworthy, Co-Founder at Brands Untapped.

Dobble graphic novel on the way from Ablaze

“We are planning to deliver something unique and fun here,” said Rich Young, VP Creative and Managing Editor at Ablaze.

Wonder Woman video game will “push the open-world genre forward,” says Monolith

“The talented team at Monolith Productions is building upon their strengths to bring players a Wonder Woman game that is unlike anything they have ever experienced,” said David Haddad, President at Warner Bros. Games.

The Texas Chain Saw Massacre video game on the way from Gun Interactive and Sumo Nottingham

“It’s always been a dream of mine to work on the franchise,” said Ronnie Hobbs, Creative Director at Gun Interactive.

David Peña discusses why The Smurfs and Shaun the Sheep make great partners for the Scouts

How The Smurfs share core values with the Scouts… And what David Peña looks for in a brand partner

Champion debuts limited-edition Hasbro Gaming apparel collection

The range spans hoodies, joggers, tees and footwear based on Monopoly, Twister, Scrabble and Candy Land.

Lupin scriptwriter to pen Werewolves of Miller’s Hollow movie

Asmodee Entertainment is partnering with Radar Films to the bring the board game to the big screen, with François Uzan on scriptwriting duties.

Oreo moves into wine with Barefoot

“We had such a great time exploring the different flavour combinations, ultimately pairing the signature flavours of Oreo Thins cookies with a blend of our bright, berry-flavoured red wine,” said Barefoot’s Jen Wall.

Stay up to date with the latest news, interviews and opinions with our weekly newsletter

Sign Up

Enter your details to receive Brands Untapped updates & news.

    This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.