A24 celebrates decades of promotional movie merchandise with new book, For Promotional Use Only

The book showcases more than 160 pieces of promotional merch, including a Stepford Wives frisbee, Jaws-branded nylon stockings and a satin jacket for The Color Purple.

Play-Doh gets its own TV show competition in Play-Doh Squished

The show, set in a Play-Doh winter wonderland, will see three teams battle it out in a series of ‘physical and creative challenges’ to win a cash prize.

James O’Brien’s Mystery Hour gets a board game with Big Sky Games

Each week, the Mystery Hour sees James O’Brien enlist the help of LBC listeners to solve questions they’ve always wondered the answer to.

Johnnie Walker partners with Netflix on limited-edition Money Heist bottle

In keeping with the theme of the show, there are hidden messages scrawled on the bottle that can only be seen under UV light.

Gremlins 2: A New Batch gets the Monster High treatment in latest Skullector launch

Previous dolls in the Skullector range have taken inspiration from The Shining, It and Beetlejuice.

Mattel teams with Nike for UNO footwear and apparel

The range has been developed in coordination with the 2019-20 Kia NBA Most Valuable Player and UNO fan, Giannis Antetokounmpo.

Brand Licensing Europe 2021 details Kelvyn Gardner License This! finalists

“Based on the quality of entries, it is clear that there is no shortage of creativity in and around licensing at the moment,” said Ian Downes, chair of the judging panel and director at Start Licensing.

Streaming service MUBI launches print magazine, Notebook

Dedicated to ‘the art and culture of cinema’, Notebook will be published by MUBI biannually and the 132-page pilot issue is only available to MUBI members.

Sustainability in Licensing Conference to take place at London’s Royal Geographical Society in June 2022

“SILC22 will be a place for sharing ideas, insight, and innovation on how best this endlessly creative industry can continue to drive positive global action towards a more sustainable future,” said Helena Mansell-Stopher, Founder of Products of Change.

Brand Licensing Europe 2021 details health and safety policies, including mandatory mask-wearing

The BLE team has partnered with ExpressTest by CignPost to facilitate all testing requirements for international attendees.

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