Smoby Toys to launch Kärcher role-play range

The role-play range – launching in 2023 – will feature toys inspired by Kärcher products, including a pressure washer, a window cleaner and a handled cleaner.

Funko Games brings Planes, Trains and Automobiles to the tabletop

Other new titles in Funko’s holiday slate includes National Lampoon’s Christmas Vacation, Mickey’s Christmas Carol and a Collector’s Edition of Elf: Journey from the North Pole.

Rubies to debut Monster High costumes in 2023

“Our partnership with Mattel is reaching new heights,” said Mike O’Connell, Managing Director for Rubies.

Jean-Louis Sabaji to debut Barbie fashion collection at Arab Fashion Week 2022

“My first experience with fashion was dressing a Barbie doll and collaborating with them on a full collection will definitely be the highlight of my career,” said Sabaji.

Bulldog Licensing to bring Tamagotchi into apparel, publishing and more

“The wealth of assets makes this the perfect property to build a meaningful, impactful and fun consumer products programme,” said Rob Corney, Managing Director of Bulldog Licensing.

The Pokémon Company International partners with Fossil on watches, bags and accessories

“Through our partnership with Fossil, trainers can enjoy original and elevated pieces that let them express their fandom through fashion,” said Cindy Ruppenthal, senior director of ecommerce at The Pokémon Company International.

Asembl brings Perfetti Van Melle and Frostbland together for Chupa Chups body mist

“Since its ideation phase, we knew we wanted to get the fragrances smelling reminiscent of the Chupa Chups favourite flavours,” said Frostbland Brand Manager Bruna Baeta.

EA and Warner Bros Interactive Entertainment bring Ted Lasso and AFC Richmond into FIFA 23

“As long-time fans of EA Sports FIFA, having Ted Lasso and the whole AFC Richmond squad incorporated into the newest version of the game is truly a dream come true,” said Ted Lasso star Jason Sudeikis.

Stern Pinball debuts Bond pinball machines celebrating 60 years of 007

A Pro Edition is themed around Dr No, while the Premium Edition celebrates You Only Live Twice.

Spookysaurus, Frobelles and Penny Kyriacou named winners of 2022’s Kelvyn Gardner License This! competition

The competition’s Product Design category saw students enter Wallace & Gromit concepts, with Penny Kyriacou emerging triumphant for her ‘Invent-A-Cards’ game.

Stay up to date with the latest news, interviews and opinions with our weekly newsletter

Sign Up

Enter your details to receive Brands Untapped updates & news.

    This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.