News
IMG propels Angry Birds into educational space with Legends of Learning
“The combination of this iconic brand with the academic rigour and student engagement that teachers rely on from Legends of Learning is going to be revolutionary,” said Dr. Vadim Polikov, CEO and co-founder of Legends of Learning.
Paramount teams with Pizza Hut Australia for Garfield-inspired pasta pizzas
“The new flavours lean into Garfield’s cheeky and irreverent humour – as well as his well-known love of food,” said Venetia Davie, VP of Paramount Consumer Products UK, Ireland, Israel and ANZ.
LEGO debuts Hocus Pocus set
The 2,316 piece set is based on the cottage from Disney’s 1993 cult classic.
Walkers debuts limited edition Wotsits, Monster Munch and Doritos crisp mash-ups
“We know that shoppers are after two main things when they turn to savoury snacks – enjoyment and excitement – and these new flavours will deliver on both of those needs,” said Jonny Roberts, Senior Brand Manager for Walkers at PepsiCo.
First FRIENDS Central Perk Coffeehouse to open in Boston later this year
“We are incredibly excited and proud that the world class city of Boston will be the home of our new Central Perk concept,” said Joe Gurdock, President of Central Perk Coffee Co.
The Last of Us comes to Universal Studios’ Halloween Horror Nights
“The world inside the game offers a multitude of suspenseful and horrifying opportunities to provide guests with a one-of-a-kind experience,” said John Murdy, Executive Producer of Halloween Horror Nights at Universal Studios Hollywood.
Tall Boy Prints debuts Art of Drag collection
“Our aim is always to work with exceptional images that will bring colour, originality and joy to people’s homes – and Art of Drag does all that and more,” said Tall Boy Print’s Karen Mace.
Morph’s Epic Art Adventure lands across London
Once the art trail has closed, each of the bespoke Morph sculptures will be auctioned with the aim of raising £500,000 for Whizz-Kidz.
Netflix brings its food shows to life with Netflix Bites dining experience
“From episode to entrée, with Netflix Bites we are creating an in-person experience where fans can immerse themselves in their favourite food shows,” said Josh Simon, VP of Consumer Products at Netflix.
adidas partners with artist FEWOCiOUS for NFT and sneaker drops
“I really believe in the future of fashion and footwear and the intersection of digital and physical,” said FEWOCiOUS.