Opinions

With the online word puzzle Wordle soaring in popularity, Start Licensing’s Ian Downes looks at how Wordle could expand into consumer products and live experiences.

Start Licensing’s Ian Downes looks at MAC’s recent collaboration with Keith Haring and how it highlights the creativity of both art licensing and the cosmetics industry’s attitude to working with brands.

Good Play Guide’s Dr Amanda Gummer looks at the relationship between licensing and the educational sector, exploring how brands can enter this space in authentic, creative ways.

Start Licensing’s Ian Downes shines a spotlight on a partnership between Farrow & Ball and Liberty around a curated paint collection.

Start Licensing’s Ian Downes looks at the world of licensed live events – from farm trails and immersive experiences to exhibitions and interactive escape rooms.

Start Licensing’s Ian Downes looks at how Rebellion worked with different artists to reinterpreted 2000 AD and its characters for a tribute in Carhatt WIP magazine.

Inspired by a recent issue of Booktime, Start Licensing’s Ian Downes looks at how brands like LEGO are bringing innovation to publishing and providing a safe-bet for indie stores.

Brands Untapped’s Billy Langsworthy looks at how brands of all kinds were being showcased at last weekend’s Goodwood Revival show.

Wynne-Jones IP’s Victor Caddy provides a reminder of what you need to do to register UK trade mark and design applications before this month’s deadline.

The team at kids’ speech recognition specialists SoapBox Labs look at how designers can embrace speech technology to create brand new licensed play experiences.