Poetic Brands teams with ASOS for Pokémon apparel collection

“The twenty-somethings who grew up with the brand, are now the fashion forward ASOS customer, so the collaboration has the perfect synergy,” said Anne Bradford, Commercial Director of Poetic Brands.

Nintendo acquires Dynamo Pictures and renames it Nintendo Pictures

Nintendo Pictures will ‘focus on the development of visual content utilising Nintendo IP’.

Pretty Cool brings Porsche into ice cream

The ice cream range is inspired by Porsche paint colours, with flavours including Strawberry Red, Macadamia Metallic and Lime Gold Metallic.

Fruit-tella moves into ice cream with Iceland

“Iceland have created an amazing ice cream that looks like a skewer of Fruit-tella candies that will be the delight at any family barbecue,” said Marta Ballesteros, Area Licensing Manager at Perfetti Van Melle.

Hasbro launches Wordle: The Party Game

The game sees players take turns writing down a five-letter Secret Word, while the others try to guess it in the fewest attempts to win.

ARTiSTORY brings Museum of Fine Arts, Boston and TECNO together for TECNO CAMON 19 Pro Mondrian Edition

“It’s incredible to see the work of Piet Mondrian serve as inspiration for a completely new kind of smartphone design,” said Debra LaKind, Senior Director of Intellectual Property & Business Development at Museum of Fine Arts, Boston.

Hot Wheels: Unleashed welcomes Looney Tunes maps and vehicles

The Hot Wheels Looney Tunes Expansion includes new vehicles themed around the franchise’s iconic characters, including Bugs Bunny, Daffy Duck, Wile E. Coyote, Road Runner, and Marvin the Martian.

Asmodee to launch Squid Game, Ozark and Stranger Things board games

“We couldn’t be more excited to partner with Netflix and Walmart for these releases,” said Steve Horvath, Asmodee North America president and head of publishing.

The Goonies, Beetlejuice and The Lost Boys get the Dr Martens treatment

The Goonies 1460 shoe is made from smooth leather debossed with a skull pattern inspired by the film.

Liam Gallagher teams with adidas for LG2 SPZL trainer

The adidas Originals Bluebird pantone appears on the tongue with a ‘Endorsed by Liam Gallagher’ graphic.

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