Bonkers Toys signs as global master toy partner for Coolabi’s Warrior Cats

Coolabi Group has also appointed Retail Monster as its US licensing agent for the brand.

IMG signs as licensing agency for Harley-Davidson

“Even the term “iconic” does not do justice to the rarified position Harley-Davidson enjoys in the American cultural landscape and popular imagination,” said Bruno Maglione, President of IMG Licensing.

Sesame Workshop educational resources land on Espresso, Discovery Education’s learning hub for primary schools

“This engaging new content will help teachers across the UK to easily find and deliver playful learning experiences that spark curiosity for every child,” said Michael Savitz, Discovery Education’s General Manager International.

Farmer Companies launches Guinness Pretzel Pieces

“We’re thrilled to bring the iconic flavour of Guinness to a new snacking experience,” said Declan Hassett, Senior Brand Manager at Diageo.

Eric Wood – SVP of Publishing at Scopely – on transcending generations and geographies with MONOPOLY GO!

“The team has always prioritised community-driven experiences”: Scopely’s Eric Wood on the key design decisions that shaped MONOPOLY GO!

RG Barry’s Tracy Lehnen on the comfort and creativity behind Dearfoam’s MONOPOLY slippers

Tracy Lehnen, Director of Product Marketing at RG Barry, talks us through Dearfoams’ first licensed collaboration – a MONOPOLY partnership.

Royal Museums Greenwich appoints Licensing Link Europe as its licensing agency

“The breadth of their assets presents an extraordinary opportunity to create unique and engaging merchandise ranges,” said Chris Taday and Ian Wickham, Co-Founders of Licensing Link Europe.

EXG Pro’s Alan Fenwick on the rise and rise of Cable Guys

Alan Fenwick, CEO and Co-Founder at EXG Pro, on the origins of the company, the success of Cable Guys – and knowing when to kill an idea.

The Brand Radar: From Sidemen ice cream to square-shaped Doritos… A look at promotions and innovations with brands in food

Start Licensing’s Ian Downes shares his picks of interesting developments in the world of brands and food.

“It’s about blending nostalgia with fresh, fast-paced gameplay”: Hasbro’s Eugene Evans on the incredible success of MONOPOLY GO!

Eugene Evans – Senior Vice President of Digital Strategy and Licensing at Wizards of the Coast & Hasbro – on making classic brands thrive in digital gaming.

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