HelloFresh teams with Marvel for Guardians of the Galaxy snack kit and recipes
The themed kit includes ingredients to make Zarg Nut Bites and Mango Milky Fizz, a drink that’ll debut in Guardians of the Galaxy Vol 3.
Swarovski and Marvel unite for jewellery range and home collection
“Both brands have a rich heritage, long-standing legacy and are loved by customers all around the world – making this the perfect collaboration,” said Peter Widmann, Head of B2B, collaboration & licensing at Swarovski.
Lacoste crocodile gets Netflix-inspired revamp in new collection
“This collection is a compelling and creative way for fans to express their love for our stories and characters,” said Josh Simon, VP of Consumer Products, Netflix.
Buyerology’s Karen Green on how to secure success using the B.U.Y.E.R process
Buyerology’s Karen Green discusses how the role of a retail buyer has evolved in recent years.
Game designers Christian Fiore and Knut Happel on creating Ravensburger’s Minecraft: Heroes of the Village
Christian Fiore and Knut Happel discuss adapting the hit video game into a tabletop experience.
Deirdre Cross – General Manager, Head of Funko Games – on why Star Wars is a dream licence
Funko Games’s Deirdre Cross discusses the stylised figures and immersive play of Star Wars: Rivals.
Funko Games details slate of Indiana Jones games
“Collaborating with Lucasfilm on Indiana Jones has been a dream, with the whole Funko Games team flexing their creative muscles as we designed a truly original slate of games,” said Deirdre Cross, Head of Funko Games.
Rubber Road inks deal with Lionsgate for Tubbz, CosCups and more
The deal will see Numskull Designs produce official merchandise for some of the studio’s most iconic movies, including the John Wick franchise.
The Brand Radar: IFE 2023 highlights potential of licensing in the food and drink sector
Start Licensing’s Ian Downes shares some of his licensing highlights from this year’s IFE show.
Singing Machine to launch Sesame Street sing-along toys
Sesame Workshop enters licensing agreement with karaoke product Singing Machine