Chester Zoo readies Bing experiences
“Bing – with his enthusiastic approach to the natural world – is a great way to highlight some of the incredible species we share our planet with,” said Dominic Strange, Commercial Director at Chester Zoo.
Designer Christian Cowan on bringing Teletubbies into high fashion
Fashion designer Christian Cowan discusses design, creativity and the nostalgic pull of Teletubbies.
Joe & Seph’s brings Dungeons & Dragons into popcorn
Dungeons & Dragons Chilli Chocolate Caramel is described as ‘an adventurous popcorn worthy of wizards, bards and barbarians alike.’
Jason Exum reveals why now’s the right time for Dyce Games’s HISTORY Channel trivia game
History in the making – of a board game! Jason Exum on the HISTORY Channel trivia game
PUMA launches apparel and footwear celebrating 10 years of FINAL FANTASY XIV Online
‘PUMA continues to support gaming as an important part of the culture around consumers,’ said PUMA.
Raiders of the Lost Ark’s iconic opening scene gets the LEGO treatment
Three new sets recreate iconic scenes from Raiders of the Lost Ark and Indiana Jones and the Last Crusade.
The Peninsula partners with Penguin Ventures for Peter Rabbit afternoon teas, stay packages and gifts
“From delicious afternoon teas, hand crafted chocolates and thoughtful in-room amenities, we know that families across the world will be delighted by this beautifully executed collaboration,” said Thomas Merrington, Creative Director at Penguin Ventures.
Miraculous enters pet toys with ZippyPaws
“Our move into pet licensing is a natural extension for the brand,” said Jeremy Zag, Founder and CEO at ZAG.
Asembl’s Justin Watson on the ingredients for success with food and drink brand extensions
Asembl MD Justin Watson discusses design, trends and bringing new licensees into licensing.
Banijay UK to mark 15 years of Simon’s Cat with anniversary products and special content
“It is wonderful to mark this milestone with special products that the fans will love,” said Alice Bernardi, Director of International Brand Licensing at Banijay Brands.