Mattel’s Richard Dickson to deliver ‘Barbie x Fashion’ keynote at BLE 2022
Mattel’s President and COO Richard Dickson will discuss Barbie’s fashion legacy to date, and also look ahead at the brand’s bright future in this sector.
Alice Bernardi, Director of International Brand Licensing at Banijay Brands, talks Peaky Blinders and more
From Peaky Blinders and Mr Bean to Simon’s Cat and MasterChef: Alice Bernardi on Banijay Brands
SANDEMANs New Europe readies Netflix walking tours in London, Paris and Madrid
The free walking tours will take visitors to locations seen in Netflix shows like Bridgerton, Money Heist and Lupin.
License This! winner Sophie Jonas-Hill strikes t-shirt deal with Trade Mark Products and HMV
Sophie’s Dead Time Stories designs feature dark twists on fairy tale characters, with the t-shirts set to hit HMV next month.
Dan Colman Creative’s Dan Colman on what gives a brand experiential potential
Dan Colman Creative MD Dan Colman discusses the key to crafting live experiences for curious minds.
Warner Bros partners with Vintage Wine Estates for House of the Dragon wine collection
The collection celebrates the upcoming launch of the Game of Thrones prequel series, House of the Dragon.
Elton John gets the Steiff treatment
The Elton John bear is the latest launch in the Steiff Rocks range celebrating music icons.
BrewDog brings Quorn into beer
The ‘meat-free’ beer is a golden Mexican Vienna Lager with ‘toasty breadcrumb notes balanced by aromas of citrus’.
Alex Reynolds reveals why Casdon loves to nurture relationships with brand partners
Casdon’s Head of Research and Development, Alex Reynolds on new toys, licenses and branding
Bravado brings AC Milan and The Rolling Stones together for capsule collection
Each piece bears the iconic “tongue” of The Rolling Stones logo, redesigned in AC Milan’s red and black colours.