Pair debuts The Met eyewear collection
“At Pair, we are always thinking about how to bring more personality into eyewear,” said Sophia Edelstein, Co-Founder and Co-CEO of Pair Eyewear.
Rocky Horror Show gets the video game treatment
“This brand extension helps to demonstrate the huge affection that exists for this fantastic property,” said Adam Bass, Director at Golden Goose.
Batwheels provides “endless inspiration across all major categories”, says Warner Bros. Discovery Global Consumer Products
“The airing on Netflix is a huge step forward for this young and incredibly exciting IP,” said Philippe Roucoule, SVP for EMEA Consumer Products at Warner Bros. Discovery Global Consumer Products.
Build-A-Bear Workshop launches Bluey collection
“Bluey is a cherished character that embodies joy, imagination, and family fun — values that resonate deeply with Build-A-Bear,” said Sharon Price John, President and CEO of Build-A-Bear Workshop.
Toikido teams with Panini America for Bad Eggs trading cards
“By hatching our characters into physical trading cards, we’re pushing the boundaries of what fans can expect from the Bad Egg universe,” said Darran Garnham, Chief Egg and CEO of Toikido.
Sports and animé brands driving growth of licensed toys in Europe, reports Circana
“In a year with fewer blockbusters, the toy industry was able to successfully pivot from big screen names to small screen legends and sports heroes,” said Melissa Symonds, UK Toys Director for Circana.
BBC Studios and Penguin Random House renew publishing deal for Bluey
“As Bluey fandom continues to soar, we look forward to bringing even more Bluey stories inspired by the beloved TV show to families,” said Jan Paterson, Director of Book and Audio Publishing at BBC Studios.
University Games bolsters Dog Man line with Supa Buddies card game
“The Dog Man series is one of the most successful children’s book series ever and that success has translated into games and puzzles,” said Bob Moog, President of University Games.
MGA Entertainment teams with Paramount for Bratz x Mean Girls dolls
“This collaboration will go down in pop culture history,” said Bratz Vice President of Creative, Chelsea Green.
Hasbro readies Dungeons & Dragons anniversary album
The album’s 12 original tracks are designed to evoke locations within the Forgotten Realms.