Perfetti Van Melle’s Mar Gili on how art, design and the element of surprise fuel brand extensions for Chupa Chups
Mar Gili – Design Coordinator at Perfetti Van Melle – talks us through collaborations with artists and designers that have propelled Chupa Chups into areas like fashion, food and even scooters…
Moonbug welcomes Susan Vargo as Head of Live Events
“There are so many opportunities to bring the joy of our brands to parents and pre-schoolers across the globe via events and attractions,” said Vargo.
Ian Smith chats about what Wigwam Studios brings to character brands, products and more
We ask managing director and co-owner of Wigwam Studios, Ian Smith, what keeps him creative…
Funko Games gives Ted Lasso the party game treatment
Funko Games also revealed details of a new Parks and Recreation party game.
Disney to build homes, hotels and shops as part of new community initiative, Storyliving by Disney
The neighbourhoods will boast ‘distinctively designed spaces, unique amenities and Disney’s brand of world-renowned service’.
The Brand Radar: House of Disaster, The Beatles and preserving legacies through licensing
Inspired by a trip to Spring Fair, Start Licensing’s Ian Downes looks at how the legacy of music icons like The Beatles, the Rolling Stones and Amy Winehouse are being preserved through smart brand extensions.
Todd – Head of Design at Finisterre – on diving into the archives for the firm’s Natural History Museum collection
Todd, Head of Design at Finisterre, tells us how the team got to grips with the Museum’s cave of wonders when developing the apparel and accessories ranges.
Funko Games details 2022 Disney slate, including A Goofy Movie, Sleepy Hollow and Big Thunder Mountain titles
Funko Games is also bolstering its Something Wild range, with Something Wild: Spider-Man and Something Wild: Boba Fett.
WildBrain CPLG looks to bring Magic Mixies into apparel, publishing and homewares
“The brand has significant potential beyond the core toy range,” said Jasen Wright, VP North America at WildBrain CPLG.
Camden Town Brewery gets its own apparel collection with Percival
“We have loved Camden for a long time, and they’ve been keeping the Percival HQ fridge stocked for as long as we can remember – It’s a natural fit,” read a statement from Percival.