Hasbro’s Evan Brooks – Product Designer on the TRANSFORMERS team – talks design, innovation and what makes the brand unique.

“The creativity and sensory appeal of Crazy Aaron’s products lends themselves perfectly to other consumer products categories like apparel, toys, food, home décor, and beyond,” said Aaron Muderick, Founder and President at Crazy Aaron’s.

The limited-edition Tang Reaper hot sauce combines the Carolina Reaper pepper and ghost chillies, with Tango’s signature tangy orange twist.

Stacey McNeill, Founder and Creative Director at Fox Under the Moon, talks us through the design process behind the brand’s cards and prints.

Elicia Hicks – Buyer at My 1st Years – discusses what she looks for in a brand collaboration.

“It has an incredible opportunity; it’s about finding the people who believe in it”: Joanna Paul and Peter LoCoco on the Moodles story so far.

“We have achieved a result that sets new standards for wooden sculptures,” said Boyhood designer and founder Jakob Burgsø.

“We invite fans to celebrate love and friendship through a sweet new line-up of fun collaborations that will surprise, delight and connect across retail,” said Elizabeth Litten Miller, VP, Franchise Strategy at WildBrain.

The 34-piece dual-gender collection is inspired by archival Disney graphics.

Alyse D’Antuono – Hasbro’s VP of Global Franchise Strategy & Management for Action Brands and NERF – on innovation, inspiration and 40 years of TRANSFORMERS.