Land Rover debuts Defender V8 Bond Edition inspired by No Time To Die

“It represents a meeting of two great British brands and is a unique celebration of Land Rover’s 38-year association with James Bond,” said Land Rover Brand Director, Finbar McFall.

BlueSkye’s Maggy Harris and KJG’s Kirsty Guthrie on creativity, collaboration and The Under Two’s Licensing Huddle

Kirsty Guthrie and Maggy Harris discuss how they entered the brand space, how they began collaborating – and why they work well together.

Nurture Rights’ Nick Barrington on how a mix of authenticity and creativity helped Dinosaur Roar soar

Nick Barrington talks us through how the firm approaches licensing – and what the future looks like for The World of Dinosaur Roar.

Moonbug Entertainment’s Head of Product Development, Claire Broad, discusses how she brings big ideas to life

Claire Broad from Moonbug Entertainment on great content and staying creative

Gabe Lam – Design and Development Manager at Native Shoes – on designing the firm’s Crayola footwear collection

Native Shoes’ Gabe Lams talks us through the creative process behind the Crayola collection – and delves into how sustainability anchors the firm’s approach to footwear.

Deadline fast approaches for UK trade mark and design applications

Wynne-Jones IP’s Victor Caddy provides a reminder of what you need to do to register UK trade mark and design applications before this month’s deadline.

Sonos and The North Face launch Never Stop Exploring station for Sonos Radio

“Our partnership with Sonos unlocks a completely new avenue for storytelling, with a brand that shares so many of our values,” said Steve Lesnard, Global VP of Marketing and Product at The North Face.

What can brands do with speech recognition tech?

The team at kids’ speech recognition specialists SoapBox Labs look at how designers can embrace speech technology to create brand new licensed play experiences.

LEGO debuts Fender Stratocaster set

“Bringing these two brands together marks an iconic musical moment for a passionate group of guitar and LEGO brick lovers,” said Fender’s Richard Bussey.

The Brand Radar: Birmingham Stage Company, Horrible Histories and the importance of knowing your brand history

Start Licensing’s Ian Downes looks at how the Horrible Histories brand has expanded into live experiences, with the most recent being a Terrible Thames river tour.

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