The Brand Radar: Meyer, Nadiya Hussain and the importance of a shared vision

Start Licensing’s Ian Downes takes us inside the development of Meyer’s new Nadiya Hussain homewares and bakewares collection.

Ashleigh Amos – Head of Brand Experience at Camden Town Brewery – on creating the firm’s new Marmite beer

Ashleigh Amos, Head of Brand Experience at Camden Town Brewery, tells us about the development of the Camden Marmite Ale – and the firm’s ambitions when it comes to future brand partnerships.

Meet Endemol Shine North America’s Vice President of Licensing Scott Shillet

Scott Shillet on Endemol Shine North America’s most challenging IP

TIME Studios teams with Fortnite to create in-game celebration of Martin Luther King

Players can witness Martin Luther King’s full “I Have a Dream” speech in the game.

Camden Town Brewery brings Marmite into beer

“Combining Marmite’s distinctive flavours with our never pasteurised beer might seem like an unlikely pairing at first – but trust us, you’re going to love it,” said Ashleigh Amos, Head of Brand Experience and Partnerships at Camden Town Brewery.

Catan apparel, accessories and homewares on the way from Rollacrit

“We are excited to build this partnership with Asmodee into a new world of fun, high-quality products for fans to enjoy,” said Erin Zipperle, founder and CEO of Rollacrit.

Wilson launches Love All: A Wilson Tennis Experience pop-up in New York

The pop-up tennis museum highlights milestones in tennis innovation while also serving as a Wilson retail destination.

Adventure Time spin-off, Fionna & Cake, heads to HBO Max

“We are thrilled to partner with our friends at Cartoon Network Studios to continue innovating and expanding the Adventure Time universe with this world class team,” said HBO Max’s Billy Wee.

Marvel Entertainment teams with SOMOS Community Care for back-to-school campaign around Covid-19 vaccinations

The collaboration sees the launch of a limited-edition comic book as well as in-person events aimed at inspiring vaccine confidence.

The Brand Radar: Talking licensed apparel design with Trademark Products’ Phil King

Start Licensing’s Ian Downes caught up with Phil King, the Managing Director of Trademark Products, to discuss design, trends and pitching brands to retail.

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